Understanding the Business of Cancer And What That Means To Your Bottom Line
On September 19th while on transit from the airport in Costa Rica to a resort where I was scheduled to speak at a Branding and Marketing Summit I got a call from my doctor with some bad news.
I had been visiting many doctors over the past few months and doing various tests to address some health issues. The doctor called me that day to tell me that my diagnosis is Grade 3 Endometrial Cancer. I was told that she would no longer be able to help me and she will be transferring me to the Cancer Agency to schedule surgery and commence cancer treatment right away.
I was speechless.
To top that off my flight from Vancouver to Los Angeles was delayed by two hours so I only had 25 minutes to catch the connecting flight to San Jose Costa Rica. This meant that my luggage did not make it and I was the speaker the next day.
There was nothing I could do about this news till I got home so I focused my attention as to why I was in Costa Rica in the first place. I was there to help new entrepreneurs address branding and marketing strategies so they can get faster business results.
This was not about me. It was about delivering value and helping students that had paid thousands of dollars to be at that event.
In a way, it was the perfect timing to get the news. At least I had some distractions to focus on my content delivery rather than feeling sorry for myself.
That 40-hour period from when I got the news till I got to my room after my speaking engagement helped me calm down and get to action right away. I went online and started researching my diagnosis and what are the treatment options.
The statistics were shocking but also encouraging. Recent studies suggest that men have a 42% chance of developing cancer and 22.6% dying of cancer. Women have a 37.58% chance of getting cancer and 19.13% chance of dying of cancer. That means as a women, there is an 80% chance, I will survive this cancer.
We are all going to die one day but I am not ready to go just yet.
Different Viewpoints On Cancer
Through my searches, I noticed that the Standard Medical Care system was still pushing surgery, chemotherapy and radiation as the only cancer treatments despite the many side effects. New published studies are showing proven risks that chemotherapy will only encourage the cancer to spread in the body and occur in other locations. Losing your hair, feeling nauseous and dizzy were the least concerns.
I wanted to keep an open mind and started looking for other options.
Through my searches, I learned about many other alternate natural treatments that have much higher recovery results but are suppressed by the governments and medical organization due to lack of testing. You can learn more about these options through http://drleonardcoldwell.com, https://thetruthaboutcancer.com and similar websites.
As these alternate treatments are natural and cannot be patented, no drug company or organization is willing to dedicate the funds to do any further testing. This means that the chances of them ever being approved as treatments anytime soon are slim to none. Even if they were, it takes years for drug companies to create a version that can be patented. The patent process alone can take up to ten years. Until then, any doctor that prescribes anything other than surgery, chemo and radiation will face serious consequences and can lose their medical license.
None of the doctors I saw during my exams or the doctors at the cancer agency ever addressed the issue of why I got cancer in the first place. If we don’t know the cause, how can we guarantee that it will not show up again and in other locations. Cancer is a symptom that something is wrong with our immune system. Unless that cause is identified, then no amount of fundraising, running for cancer and cycling for cancer will help. All that money is going to create more marketing and test funding for the pharmaceutical companies that can only make an income by selling patented treatments they create in a lab. Natural products like fruits, vegetables and herbs cannot be patented.
Noe of the doctors I saw recommended that I examine my lifestyle or eating habbits.
There are numerous documentaries, books, websites, blogs and articles that have talked about many prevention measures and warnings. Most of these warnings are about processed food, genetically modified food, radiation exposure from cell phones and Wi-Fi devices, chemicals form beauty products and house hold cleaning items and many more. Many of these warnings are not clearly labeled for the average person.
Did you know that most cell phones have warnings about keeping the phone away from your body. For example, Apple says users should carry their iPhones a full 10 millimeters (or .39 inches) away from their bodies at all times. That means, if the device is in the pocket of your jeans, it’s much too close. Or if you are holding your phone for hours watching videos and surfing social media sites you are exposing yourself to prolonged periods of radiation. This also applies to iPads, other tables and gaming devices. That kind of warning needs to be on the box clearly labeled, not hidden in small text in the booklet that no one reads.
All these warnings are about products and services delivered from the same umbrella companies that are tied to the pharmaceutical companies. Meaning they make money selling us products that make us sick and then make money selling us patented treatments for that sickness.
The Business Of Cancer
Which brings us to the obvious point that this is all about business.
Cancer is a very profitable business. According to a recent CNBC report, spending on cancer medicines totaled $107 billion worldwide in 2015 and is projected to exceed $150 billion by 2020. That is for medication only. It does not include the profits generated from screening for cancer, hospitalization, the administration of these medications and treatments for all the side effects. Cancer has also opened the door for other alternate treatments like supplements massages and acupuncture to name a few. When combined, we are talking about a condition that generates trillions of dollars in worldwide business.
Chances are you are invested in some of these companies either directly or through your retirement funds. So, in a way, we are all guilty of keeping this system in place. As investors, we all want a higher return on our investments and these companies are delivering exactly what we the consumers and investors are asking for. More products, more services and more medications that can be sold for profit.
It’s all nice and dandy until you are the one with the cancer diagnosis… or your children and grandchildren.
I still feel lucky as I have the freedom to be at home or anywhere I please and keep my business going. But for many employees who have dependents and limited insurance, getting a cancer diagnosis is a disaster emotionally and financially.
Which brings me back to the point I keep emphasizing. Always have multiple sources of income! Start now while you can before it is too late and you must quit your job for health or other reasons but have no other sources of income.
As for my treatment moving forward, I haven’t decided yet. Once the surgery is over I will get further recommendations from the oncology department.
In the meantime, I have started to follow the advice on switching to an alkaline based diet of vegetables and fruit and juicing. Cancer thrives in an acidic environment which is usually caused by dehydration, sugar, processed foods, dairy and meat products and drinking coffee and alcohol.
I have also disabled my Wi-Fi router at home and switched to a direct internet connection. I have also ordered an older model apple mouse and keyboard that are wired. Wireless devices, which I currently use emit radiation in small doses. The effects become intensified as you surround yourself with more devices and increase your usage time.
At my desk, I am usually surrounded by a desktop computer, a laptop, my cell phone a Wi-Fi router, a wireless keyboard and wireless mouse. That is a lot of radiation concentrated in one area close to my body. That does not include the over 120 Wi-Fi routers my computers are detecting from my building and the neighboring office towers, or the cell phone signals emitted by cell phone towers in the area. In fact, there is a cell phone tower that was recently installed in the office tower across the street from where I live.
In the past few years I have placed my laptop on my lap close to my pelvic area on many occasions which I now know is not advisable as laptops emit high radiation from the back. Having them so close to our bodies is only asking for trouble. These warnings need to be on the box where everyone can see them, not hidden in the manual in small print.
With that said, I am also cutting down on the amount of time I spend in front of my computer and laptop and will no longer be using my mobile phone to surf the internet or login to social media. Holding a cellphone at close proximity to our bodies has been linked to brain tumors and other cancers in the upper body.
What About You?
With your chances of getting cancer close to 37-42%, I recommend you start taking precautions now and educating yourself on prevention and setting up multiple sources of income that do not involve your direct time.
I have covered how I do that in my book Pajama Paydays: How To Make The Internet Work For You. If you don’t have a copy yet, make sure to get one and start planning how you will incorporate additional sources of income that can work for you.
I also ask that you keep me in your thoughts and prayers and if you are aware of any natural cancer inhibitors, not already mentioned in “The Truth About Cancer”, please send me the information.
To your success and long healthy life.